Snap CEO on AR smart glasses: 10 years before mass adoption

At the recent TechCrunch Disrupt conference in San Francisco, arget=”_blank”>Snap CEO Evan Spiegel talked about his thoughts on AR smart glasses, which he expects to be a long way from widespread consumer adoption. 10 years.

Spiegel said Snap is working toward that future. In August of this year, Snap launched the $380 Spectacles 3, and since 2017, the company has released the first and second generations of Spectacles.

In ten years, Spiegel said, we will be building relationships with communities and building the future together, not just showing what people love.

Snap is building an ecosystem of third-party software developers that are building AR apps for Snapchat, he said.

Outside of Snap, companies including Microsoft’s Hololens 2, startup Magic Leap’s Magic Leap One, and Huawei also launched a pair of smart glasses in March that can make phone calls, listen to music, and watch videos.

Apple is also reportedly working on similar AR glasses, which could be available as early as next year.

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